Teaching Players to Coach Themselves: Eduardo Celles on Building Independence in Golf

Key Points

• Teaching Self-Sufficiency:
  Eduardo Celles emphasizes developing players who understand their own swing—its structure, sequence, and feel—so they can correct themselves without relying on constant coaching.

• The Ball Is the Real Teacher:
  Eduardo taught Jon Rahm that feedback from the ball (trajectory, direction, spin) is more honest than any coach. Players must learn to "read the ball" to self-adjust.

• The Power of Repetition and Stats:
  Hitting sets of five balls with different clubs, while tracking results, helped Jon evaluate swing changes with real data—not just feel or opinion.

• Direction vs. Distance:
  Jon once experimented with a coach who wanted him to hinge more for distance. But after comparing results, he chose Eduardo’s simpler swing, prioritizing direction and control.

• Final Lesson:
  Great players know what works for them. Jon Rahm became a more independent player by learning to prioritize performance over style—and never looked back.